SAN DIEGO — M5 Hosting, a global leader in customized, high-performance Linux and BSD Dedicated Server Hosting Solutions, announced today it has completed the implementation of the Internap® Flow Control Platform, a route optimization technology designed to dramatically boost network performance by choosing the optimal path for outgoing network traffic.
Traditionally, most Internet Service Providers (ISPs) have utilized the Border Gateway Protocol (BGP) to manage external network traffic. Although BGP is a fundamental technology for the fault-tolerance of the Internet, it chooses outgoing network paths based on the number of hops traffic must make before it reaches its destination, in an attempt to find the shortest possible path.
The Internap® Flow Control Platform, however, uses sophisticated, real-time performance metrics to determine the fastest path for the traffic, which is often not the same as the shortest path. Short paths sometimes experience higher latency or packet loss as a result of periodic network congestion or other causes.
M5 Hosting can also use The Internap® Flow Control Platform to dynamically measure the end-to-end performance of hosted applications and automatically implement network changes based on those measures. The entire platform is automated, which allows fast re-routing of traffic around major network outages and 24/7 proactive performance monitoring.
Additionally, the platform can compare paths and identify equally-performing network paths from separate transit providers. In the event of a similarity, the lower-cost provider would automatically be chosen. It creates instant cost savings that do not affect service quality in any way.
“Network performance optimization is a key strategic advantage that will enable us to deliver faster performance at a lower cost. It’s a prime example of using next-generation technologies to solve a challenge all service providers with a global reach struggle with,” said Michael J. McCafferty, president of M5 Hosting. “With this technology, we’ve been able to significantly improve worldwide network performance while still reducing transit costs. It’s the best of both worlds, and our customers get the biggest benefit.”
The new route optimization technology will also make M5 Hosting a more attractive choice for customers with users in Asia and South America, who often experience much higher latency to networks which do not employ this type of technology.
To learn more about M5 Hosting, please visit http://www.M5Hosting.com.
About M5 Hosting
As an industry leader in customized Linux and BSD dedicated server hosting solutions, M5 Hosting serves hundreds of small to medium sized business and enterprises worldwide. M5 Hosting specializes in managing unique client needs, ranging from supporting an individual project or building highly-available, distributed hosting solutions for mission-critical applications. M5 Hosting is based in San Diego, California and was founded in 2001 as a division of M5 Computer Security. To learn more about M5 Hosting, please visit http://www.M5Hosting.com or call 1-877-344-4678.
Frequently Asked Questions
Why does network performance matter for global clients and web services?
Strong network performance ensures fast, reliable access for global users, directly supporting user experience, revenue, and brand reputation through lower latency, minimal downtime, and faster content delivery.
What are the most effective ways to increase network speed?
There’s no single method, but the biggest speed gains usually come from a mix of smart infrastructure, optimization, and monitoring.
What does it mean to optimize network performance in hosting environments?
It means configuring and managing the hosting infrastructure to deliver fast, reliable, and low-latency connectivity for applications and users.
What is a route optimization solution in networking?
A route optimization solution improves network performance by dynamically selecting the fastest and most reliable path for data traffic. Instead of choosing the shortest route, it evaluates real-time metrics like latency, congestion, and packet loss to optimize delivery.
How does route optimization help optimize network performance?
Route optimization helps optimize network performance by rerouting traffic around congestion and outages in real time. This reduces latency, minimizes packet loss, and ensures applications perform consistently, even during peak usage or network disruptions.
How does route optimization boost network speed for global users?
Route optimization boosts network speed by selecting the best-performing path across multiple providers. This is especially valuable for global users, as it reduces delays caused by inefficient routing and improves connection quality across long distances.
Why is route optimization better than standard BGP routing?
Standard BGP routing prioritizes the shortest path, not the fastest. Route optimization improves on this by using real-time performance data to choose paths with lower latency and congestion, resulting in faster and more reliable connections.
How does M5 Hosting use route optimization to improve hosting performance?
M5 Hosting uses advanced route optimization technology to automatically reroute traffic for optimal performance. This enables faster response times, proactive outage avoidance, and improved network reliability for hosted applications worldwide.
